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Flavors that travel. Stories that stay.
Wasabi
Digitally building Raipur’s OG Pan Asian destination!
Process & Impact
For Wasabi, a lively and trend-led digital presence was built around the restaurant’s youthful energy.The launch included creative reel strategies, employee-generated content, and organic campaigns designed to spark engagement and build community presence.A mix of fun, aesthetic, and timely content helped establish Wasabi’s personality online.Built strong brand awareness through organic viral reach, engaging & Gen-Z content, and a vibrant digital identity that resonated with local audiences.